Skift Take
For Rome's tourism chief, cracking down on short-term rentals and managing visitor traffic at Trevi Fountain are the top priorities when it comes to combatting overtourism.
Rome is looking to clamp down on overcrowding and tourist misbehavior at the Trevi Fountain, one of the world's most iconic and popular attractions, with a reservation system.
“When they arrive at the Trevi Fountain they have to deal with total chaos,” said Alessandro Onorato, deputy mayor of tourism for Rome.
The disorder at the fountain is a consequence of Rome experiencing its biggest tourism year on record. The city is on track to surpass 50 million visitors this year.
But overtourism is putting stress on one of Rome’s most popular attractions and resident quality of life. “The challenge now is to