Articles tagged “hotel distribution”

Hotels

The Ideal Mix For Hotel Distribution: Direct Bookings to Lead by 2030

By 2030, direct digital bookings will surpass online travel agencies as the dominant distribution channel, generating over $400 billion in global hotel gross bookings.

The Ideal Mix For Hotel Distribution: Direct Bookings to Lead by 2030

Hotels

How Hotels Are Thinking About Gen AI

Many execs at hotels and online travel agencies are playing a fun game called "Guess How AI Will Disrupt Us Before It Actually Does."

How Hotels Are Thinking About Gen AI

Hotels

Sam Nazarian’s SBE Attempts Lifestyle Hotel Comeback With Wyndham Deal

Sam Nazarian once built buzzy hotel brands Hyde and SLS. Can Nazarian repeat the trick with the help of unlikely partners Wyndham and musical artist (and investor) Marc Anthony?

Sam Nazarian’s SBE Attempts Lifestyle Hotel Comeback With Wyndham Deal

Hotels

Hopper Has a Hotel Chain Problem

Hopper is under pressure to get profitable, and an IPO may be in its long-range plans. Blowback against some of its fintech products and issues with hotel chains, aren't helping.

Hopper Has a Hotel Chain Problem

Hotels

Europe’s Independent Hotels Lag U.S. Brands on Google Hotels: New Skift Research

Smaller independent hotels in Europe, lacking the marketing budgets and tech capabilities of branded counterparts in the U.S., are more inclined to rely on online travel agencies for distribution rather than their own sites.

Europe’s Independent Hotels Lag U.S. Brands on Google Hotels: New Skift Research

Hotels

Google Reshapes Hotel Distribution: 3 Key Insights

Google is constantly tweaking its hotels platform and we see its latest iteration contributing directly to the democratization of the online travel industry.

Google Reshapes Hotel Distribution: 3 Key Insights

Hotels

Google Unveiled: A Web-Scraping Analysis of U.S. Hotel Distribution – New Skift Research

We web scraped 5,000 hotels across Google to understand the current state of the wider distribution landscape. We found that Google's actions are allowing small OTAs, new entrants and direct sites to compete head-on with the legacy players. Could this mean the end of the duopolistic power long-held by Booking and Expedia?

Google Unveiled: A Web-Scraping Analysis of U.S. Hotel Distribution – New Skift Research

Hotels

Hotels to Pay Middlemen $75 Billion in 2023: Skift Research

Hotel companies pay billions a year to online travel agencies and other distributors. Our estimate of how much is eye-opening. So is hoteliers' naiveté about how sustainable their level of spending is.

Hotels to Pay Middlemen $75 Billion in 2023: Skift Research

News Blog

Tripla Expands Into Indonesia Via BookandLink Acquisition

Tripla, which provides a booking engine to hotels in Japan and Southeast Asia, has acquired a travel tech company in Indonesia. Tripla said it has acquired a 53% stake in BookandLink, which provides software to help hotels track and manage sales through third-party distribution channels.  The other 47% of BookandLink was acquired by the Development…

Hotels

Effective Hotel Marketing in the Digital Age: New Skift Research

Get a preview of our latest output from our Hotel Tech Benchmark data product. In this update, Skift Research looks closely at the best uses of digital marketing and advertising tools.

Effective Hotel Marketing in the Digital Age: New Skift Research